So you want to be a blogger, huh? Well, that is actually a great idea and you have my full support with that but let’s be honest, blogging is maybe not exactly what you think it is.
But that’s why you landed here on this article, I guess!
So let’s talk blogging. What make blogging fun, what are the advantages of pursuing a blogging career, is it even possible to earn enough money to live blogging and what are actually the so-called dark sides of blogging?
We will go through all of these questions and I am trying to give you a really good picture about what you can expect your daily life to be if you are really going to pursue a career as a blogger (which I do, actually).
Is blogging a good career moneywise?
Ok, guys. I know this is what you have been waiting for.
After all, it is only normal that you would like to know if you can make some decent money with blogging or not.
And let me just serve you the answer straight away before we will actually dive into the details: YES.
You can absolutely earn life-changing money if you have a successful blog. That was true ten years ago, and that is still true now in 2020 and will also be true for 2025.
So how much are bloggers that pursue a career in blogging make on a monthly basis?
Well, bloggers can make anywhere from 1000 dollars a month up to like 30,000 dollars a month.
Are you serious?
Absolutely. It could be even much higher than that.
Ok great, so I will just start blogging and a couple of months later I will earn that life-changing money, right?
Well, not so fast, sport.
While blogging can truly be an awarding job, there’s a lot that goes into being successful in this business, just as with any other business basically.
So how can you launch a successful career in blogging? What are the skills you need to have (and if you don’ have them, how can you develop them) to be successful in the blogging business?
Launching a successful blogging career: skills you need to have
If you want to be successful with your blog in 2020, you are likely going to need a lot of different skills.
Ten years earlier, blogging was probably 90% writing (quality) texts and then wait until your articles ranked and if you were good at what you were writing about, then that was probably already enough to make a decent amount of money.
Surprisingly, that did not change that much over time. It is still possible to run a successful blog in 2020 with mainly focusing on quality texts & with waiting until your texts finally rank on Google (which takes a looong time, but we will get to that later on).
However, what changed is that the blogging game is now much more colorful and there are now many more facets to it:
Social Media (Pinterest, Facebook, Twitter, Tik Tok, Instagram, etc.), running a Youtube channel, selling your info products, running a podcast…and actually many other things you can (should) do.
That said, you don’t necessarily have to do all of these but becoming a master in some of these facets will definitely increase your chances to become a successful blogger.
Or let’s say to build up an interlinked blogging empire because after all, all these things that I just mentioned can be linked together and can work for you to make your blog and your blogging career a success story (or make it fail if you don’t do this good enough).
So what are the core skills you need to posess to pursue a successful blogging career?
Blogging Career Requirement #1 Be Patient
Ok, that sounds super basic and boring. Don’t we need patience for any kind of job?
Well, we do. But not in the same degree as we need this for blogging. Let me elaborate.
Let’s say you have a traditional blog in mind that focuses on publishing well-written content.
So let’s assume that you set up your first website, you install WordPress on it ( I would highly recommend you doing that!), you buy a nice wordpress template to make things look good, you install a couple of nice plugins and then you are actually good to go (start writing), right?
Well, yes. And that will be it, for quite a long time. You will be writing text after text, putting in all this hard work to get the best content out there as fast as possible…and most likely absolutely NOTHING is going to happen!
Why is that?
The reason is simple: It takes a loooooong time until your blog posts will start to rank on Google. Especially if you are working on a new domain (you just bought a new domain for your new blog).
So what does that mean?
That simply means that even if you have the greatest content ever written by a human being, it will most likely not be seen by many people… and not just for days…it will be months…many months, I am afraid!
So, for you, as an upcoming blogger, this means that you will need to have a lot of patience (especially when just launched your blog) until you will see some traffic and engagement in your posts.
And again, we are talking months here. A new post on a new website will need like 6 to 9 months to rank well (if ever) on Google.
Just to make that even more clear: Even if you write like 25 blog posts in the first month of blogging, the chances that you will earn money from that (if you are just relying on Google traffic) are close to 0.
And even after half a year, you will most likely still just make pennies out of blogging.
But man, if you stick with it, dear blogger, there will be light at the end of the tunnel, and those people will come and check your blog out…
if you do put in the hard work, post regularly and simply have the skill to wait…and wait…and wait….
until it will be time for you to reap the benefits of your hard work…and that moment is going to be soooooo so sweet. I promise.
Blogging Career Requirement #2 Be Persistent
Persistence? First you tell me this BS about Patience and know it’s persistence, are you serious?
Damn serious, to be exact.
Blogging is really all about patience and persistence.
You will need a lot of patience to get your articles ranked at first, and you need a lot of persistence, so to make sure that you constantly publish good content, even if the rewards are not there at first.
You need to believe in yourself and you need to believe that you can actually pull this of and make your blog a success story!
Because the truth is, if you really really want to pursue a career in blogging, you can absolutely do that. In fact, most people could, if they would indeed be both patient and persistent with their work.
Blogging Career Requirement #3 Be smart and plan (it) in advance
There’s a lot that goes into Blogging, really.
First of all, you need to find a good topic for your blog.
Maybe you are passionate gardener and it seems obvious for you that you will get things going in the gardening niche. If so, that’s great.
But maybe you are someone who just really likes helping people or just absolutely loves writing…and you are probably still unsure about the actual content that you would like to produce.
No matter what your niche is going to be, there are questions that need to be answered before you actual start creating content.
And some of these questions are extremely IMPORTANT and will determine the success (or at least the potential success) of your blog
- Are people actually searching for the kind of topics that I am going to create…and if yes, how are they going to search for that content (through Google, Pinterest, etc..)
- How am I actually going to make money from my blog?
- What is my target audience, where will my audience come from?
- Is my niche actually a high-paying niche in terms of advertisements (mainly display ads and/or video ads)?
- Is my niche seasonal or not? (Seasonality is almost never a good thing, as it will mean that your traffic will be dependent on the actual season)
- How competitive is my niche?
- What degree of authority do I have in this niche?
There are just so many important questions to ask and answer before you even dropped your first blog post.
You certainly don’t need a perfect answer to all of these just yet.
However, if you do have a very clear picture about how your blogging career is supposed to look like and how you are actually going to earn money with your blog, then this is very likely to save you tons of time and will increase the chances that your blog becomes a true success story.
Is Blogging a good career: Location
What do I mean with location?
Well, we are actually talking about where you live. Let’s say you live in Switzerland.
After graduating from school (or high school or even university), you might ask yourself if it would be better to get a regular job or maybe become a professional blogger.
In Switzerland, a regular job will usually enable you to earn at least 4000 US dollars a month. That’s quite a lot. I guess most of us would agree!
In India, however, with the same level of education, you will most likely earn much much less with a regular job than in Switzerland.
Sorry, what’s the point?
The point is that the question if blogging is a good career might be also a question of where you are actually living and what kind of salary you can expect when just pursuing a regular career that is finding a “regular” job rathern than becoming a full-time blogger.
And now let me tell you the best kept secret about blogging… or mabye it is just the coolest thing about blogging…EVER
The actual money that you can earn with your blog is NOT NECESSARILY in relation with what you can earn where you are actually living…(like standard salary in your country)
So what does that even mean?
It simply means that you can earn big time with your blog even if you are living in a poor country where salaries are incredibly low.
The short answer to is: TARGETING.
The secret is to target people in rich countries with your blog. Your blog needs to get traffic from the rich countries of the world. And most importantly you should aim for traffic from the US.
That especially holds true if you are planning to earn money with display ads on your blog! (which you should, it is a fantastic way to earn money as a blogger).
So what makes US-Traffic all that special then?
Simply put, US-Traffic will generate much more money for you (with the help of display ads!) than any other traffic.
If you have 1000 visitors from the US visiting your blog, you might earn anywhere between 5 to 45 dollars for these 1000 visitors through display advertising.
For the same amount of visitors from let’s say India, you will most likely only earn pennies with display advertising. That’s just how this game works.
So you could have have hundred thousands of visitors from India and still not earn a decent salary with your blog, whereas you could earn serious cash if only those people that are accessing your website were located in the US.
This is huge, trust me.
And that said, if you would like to pursue a career in blogging and would like to earn big with it (through display advertising!, then you should absolutely focus on the US market. It’s that simple.
But how so?
Maybe you are from Poland or let’s say from Brazil, so how can you actually focus on the US market? What’s the secret behind this?
Well, the secret is simply that you are going to write about stuff that people in the US care about. Write about things that people in the US are likely to search for (on Google, Pinterest, etc.).
I can’t put all that info in this very post here but I will reveal these secrets soon in a series of other posts.
But one thing I already would like to tell you at this point is that…
…in order to reach all these customers in the US, you will definitely need to write your blog in English!
And chances are, that you are qualified to do so, as you have just read through an incredibly long post all written in ENGLISH…by someone who actually also just speaks English as a second language.
So your English does not need to be perfect! If I can do it, you can do it as well!
And if you want to earn big with your blog, one of the best tips ever that I can give you is: Write your content in English..and do that from Day 1!
Is Blogging a good career: Conclusion
So, is blogging a good career? It’s hard to answer this question with a simple yes or a simple no, really.
So we might just ask a few more precise questions to get a good picture about blogging as a career:
Can you earn decent money with blogging?
Absolutely. If you do run a successful blog, you could easily be earning anywhere between a few thousand dollars a month up to like 30’000 dollars a month (Those numbers are obviously not easy to achieve but it certainly can be done if you do have the majory of traffic coming from the US! Read above on how to target people in the US if you haven’t done that already)
Is it easy to become a successful blogger?
Blogging is not easy at all. And that is not because you need to be an amazing writer or anything but there are many facets of blogging that you need to master in order to establish a successful blog (knowledge about SEO, creating appealing visuals, basic technical stuff, etc.)
Also, two core skills that you need to have, as pointed out earlier in this article are PATIENCE AND PERSEVERANCE!
You absolutely need the ability to be patient and you will need lots of perseverance!
In the first few months, blogging is not likely to get you any money and your content is just seen by a handful of people.
If you don’t stay strong during that time and continue to produce high-quality content regardless of it, your blog is absolutely doomed to fail.
What are the advantages of pursuing a blogging career?
One of the most incredible aspects of being in the blogging business is obviously that you will be almost completely independent of time and place.
All you really need to run a traditional blog is a computer and an internet connection.
So, if you actually make this happen and become a successful blogger, you will literally gain almost total freedom.
You work when you want to work, you sleep when you want to sleep, you get up in the morning whenever you want to get up.
Of course, you got to put in the work, but you can do that according to your schedule and your preferences…which is….pretty amazing, right?
What are the disadvantages of pursuing a blogging career?
This obviously heavily depends on the type of person you are. Some disadvantages of pursuing a blogging career could be:
- You generally don’t have a fixed working structure.
- You will need a lot of self-discipline
- Loneliness (Isolation): As you are likely to spend a lot of time by yourself (that doesn’t necessarily need to be like that, obviously. I highly recommend working in a shared working space once your blog is about to take off)
- Many people probably won’t really understand what you are doing and they might have problems to accept blogging as a real job (but let’s be honest, if your blog will make you 5 figures a month, that will certainly change people’s mind about it)
- Blogging is a long-term game. The work you put in today will likely not produce immediate results and often you will need to wait for very long time to actually see if what you did work out or not (that can be pretty stressful)